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Tommy Hilfiger

Tommy Hilfiger is an iconic American fashion brand. 

 

Across a long-term collaboration, we focused on translating the brand on social media while also developing new brand narratives that effectively tell Tommy's story across multiple touchpoints.

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About the scope

We produced creative concepts for social media.
Built around seasonal themes, style, and messaging, each concept was carried from ideation through visuals and copy to final production and posting.

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We shaped messaging narratives for seasonal campaigns.
Copywriting spanned every touchpoint — from billboards to social posts — tailored to each outlet while keeping Tommy's voice unified across platforms.

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We developed newsletters for campaigns and always-on activations.
Email concepts paired story and design across seasonal campaigns and always-on sends, directly tied to e-commerce.

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